Zenport Industries | ickysailor

Marketing materials for Zenport Industries, including product photos, flyers, advertisements, and catalogs.

about the project

Product images, videos, and marketing materials for Zenport Industries, a global leader in the manufacturing and marketing of specialty horticulture tools.

These materials were created using their existing brand identity, as requested, to maintain consistency and reinforce brand recognition.

I produced visual content for over 500 items, including eCommerce listings, product manuals, and dimension sheets. Other promotional materials include email campaigns, sales flyers, and convention placards.

more on product content

Prior to 2024, Zenport’s online presence lacked cohesive branding.

Product listings had limited, poor quality content.

OLD

NEW

OLD

NEW

The goal: reinforce a clear visual identity for Zenport with high quality content.

Zenport needed to build a consistent, confident image to increase conversion across all major platforms.

My role

Shot and edited product photography for over 500 SKUs

Designed banners, infographics, A+ content, and promotional graphics for multiple platforms

Developed the Amazon Brand Store

Collaborated with the sales team to create flyers and email campaigns that align with conversion goals

Ensured consistent brand presentation in digital content and printed materials

Amazon, eBay, Wayfair, Walmart, and Home Depot all experienced a significant growth in orders following the new content launch.

The new content immediately impacted performance across every major platform.

The impact

Achieved engagement metrics above industry averages, including high dwell times and low bounce rates

Drove significant year-over-year growth, with order volume and sales increasing

Enhanced perceived product quality, leading to higher average sale prices

Demonstrated that strategic design can drive measurable business impact

Strengthened Zenport’s visual identity and increased brand recognition

Returns decreased and customer satisfaction increased. The new content allowed customers to have a better understanding of the functionality and benefits for each product.

Feedback from customers and sales representatives highlighted how the new flyers were easy to understand. The new material improved the overall customer experience.