Zenport

about the project

A collection of product images and marketing materials for Zenport Industries, a global leader in the manufacturing and marketing of specialty horticulture tools.

These materials were created using their existing brand identity to maintain consistency and reinforce brand recognition.

I produced visual content for over 500 products, including product images, infographics, dimension sheets, and videos.

Other promotional materials include email blasts, convention placards, and sales flyers.

Before 2024, Zenport’s online presence lacked cohesive branding and consistent product imagery. Product images and listings varied widely in quality.

Before

After

Before

After

The goal: reinforce a clear visual identity for Zenport with high quality imagery to to build trust and increase conversion across all major platforms.

My role

Shot and edited product photography for over 500 SKUs

Designed banners, infographics, A+ content, and promotional graphics for multiple marketplaces

Developed the Amazon Brand Store, including its imagery and navigation flow

Collaborated with the sales team to create flyers and email blasts that align with conversion goals

Ensured consistent brand presentation in digital content and printed materials

This visual overhaul transform a brand’s performance across every major platform.

The impact

Achieved engagement metrics above industry averages, including high dwell times and low bounce rates

Drove significant year-over-year growth, with order volume and sales increasing

Enhanced perceived product quality, leading to higher average sale prices

Demonstrated that strategic design can drive measurable business impact

Unified Zenport’s visual identity across ecommerce platforms

Amazon achieved strong first-month sales growth following the launch of the brand store page, and the store has maintained a bounce rate well below the industry average, with dwell times consistently exceeding peer averages.

Returns decreased and customer satisfaction increased.

Following the rollout of the new materials, Walmart, eBay, Home Depot, and Zenport’s website all experienced significant growth in orders and units sold.

Feedback from customers and sales representatives highlighted how the flyers were easy to understand. The new material offered clear and concise product information that enhanced the overall buying experience. A clearer presentation built customer understanding and trust in the products.